Pupple
Brand identity · Art direction · Website

Pets have a type, too.
Pupple starts with a familiar problem: our pets meet whoever we happen to meet. The brand gives their personalities a little more say.
pupple♥
A social world for pets and their people.
Pets. People.
Pupple.Titan One · Barlow Condensed · DM Sans
A brand with muddy paws.
Fresh green and a bright red accent carry through the site. Close-up photography keeps pets at the centre.


A little recognition goes a long way.
The zoomies committee. The sniff inspectors. The sofa society. A playful picker lets people recognise their pet before reading a product pitch.
