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Pupple

Brand identity · Art direction · Website

Meet Pupple
Pupple homepage with a bright green identity and an indie dog carrying a red ball

Pets have a type, too.

Pupple starts with a familiar problem: our pets meet whoever we happen to meet. The brand gives their personalities a little more say.

A social world for pets and their people.

Pets. People.
Pupple.Titan One · Barlow Condensed · DM Sans

A brand with muddy paws.

Fresh green and a bright red accent carry through the site. Close-up photography keeps pets at the centre.

Pupple art direction: a curious dog rushing toward the cameraPupple art direction: people and dogs sharing an afternoon outside

A little recognition goes a long way.

The zoomies committee. The sniff inspectors. The sofa society. A playful picker lets people recognise their pet before reading a product pitch.

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